For surgeons
Plastic surgery marketing for cosmetic and plastic surgeons
We market plastic and cosmetic surgery practices with a website that turns enquiries into consultations, search and paid ads for the procedures you want to grow, and social media content. Everything follows the advertising rules for cosmetic procedures, with consented before-and-after galleries and no claims you can't support.
- Procedure pages
- Consented galleries
- Search engine optimisation
- Paid search and social
- Enquiries answered
- Plain reporting
What we do
From first search to booked consultation
Procedure pages
Clear pages for each procedure: what it involves, recovery, risks, who it suits and how a consultation works.
Consented galleries
Before-and-after galleries built from genuine, unretouched photos of your own patients, used with written consent.
Search engine optimisation
Technical fixes, procedure and location pages, and a Google Business Profile that reflects your practice accurately.
Paid search and social
Campaigns for the procedures you want to grow, aimed at adults and built around booking a consultation.
Enquiries answered
Fast follow-up on every enquiry, and our AI answering service for calls outside clinic hours.
Plain reporting
Monthly numbers on enquiries, consultations booked and cost per enquiry from each channel.
Compliance
Cosmetic advertising rules we work to
United Kingdom: ASA/CAP Code
No adverts for prescription-only medicines such as Botox, no cosmetic intervention ads aimed at under-18s, and no claims without evidence.
No pressure tactics
We don't run time-limited discounts or 'book now' pressure on surgical procedures, and we don't trivialise surgery or its risks.
United States: FTC
Reviews and endorsements must be genuine, influencer relationships disclosed, and results claims supported. State medical boards add their own rules.
Patient photos
Galleries use genuine photos with written patient consent, are not retouched, and are handled as patient information.
More on data handling: security & compliance.
Can we use before-and-after photos in ads?
On your website, yes, with written consent and no retouching. In ads, platform policies and country rules are stricter, so we check each one before it runs.
Can you advertise Botox or other injectables?
In the UK, prescription-only medicines such as Botox can't be advertised to the public, so we promote consultations instead. In the US, rules differ by state and platform, and we check them first.
Do you work with practices outside the US and UK?
Our focus is the US and UK. Canada is possible, but provincial rules differ, so we discuss it case by case.
Is ad spend included in your fee?
No. Ad spend is paid to Google or Meta directly and billed separately from our management fee.
Written by Abdul Basit for SK Techs · Updated
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Before you book, read our security & compliance notes and how pricing works.